Creating a Workflow in Laminin

Created by Etienne Marais, Modified on Thu, 6 Mar at 9:06 PM by Etienne Marais

A Workflow is a defined set of Processes and States that a Lead can travel through to take it from creation to a predetermined outcome


View this guide in Tango


Let's start by creating the Workflow.

1. Click on Settings

Click on Settings


2. Click on Campaign Management

Click on Campaign Management


3. Click on Workflows

Click on Workflows


4. Click on Add

Click on Add


5. Provide a name for this Workflow

Provide a name for this Workflow


6. Provide a description for this Workflow

Provide a description for this Workflow


7. Click on "Save" to save the Workflow

Click on "Save" to save the Workflow


8. Next we can start adding Processes to our Workflow. Click on "Add Process".

Next we can start adding Processes to our Workflow. Click on "Add Process".


9. Provide a name for the Process

Provide a name for the Process


10. Assign a value for the order of this Process in the Workflow

Assign a value for the order of this Process in the Workflow


11. Provide a description for this Process

Provide a description for this Process


12. Click on "Save" to save the Process

Click on "Save" to save the Process


13. Next we can add States to the Process. Click on "Add State"

A process state indicates in which state the process is. Examples are: New, Sale, Cancelled. It could also be call states such as Callback, No Answer, Do Not Call.

Next we can add States to the Process. Click on "Add State"


14. We will create a "New" state that will be the initial state when a lead enters this process

We will create a "New" state that will be the initial state when a lead enters this process


15. We will check the "Initial" flag on this State, indicating that it is an initial state

We will check the "Initial" flag on this State, indicating that it is an initial state


16. Click the green "Save" button

Click the green "Save" button


17. Let's add another state. Click on "Add State".

Let's add another state. Click on "Add State".


18. This is an "In Progress" state, indicating that the lead is staying in this state for the time being.

This is an "In Progress" state, indicating that the lead is staying in this state for the time being.


19. We will set the "Update Allowed" flag on this state so that we can update to this state from the Lead.

We will set the "Update Allowed" flag on this state so that we can update to this state from the Lead.


20. Click the green "Save" button

Click the green "Save" button


21. Let's add a last state to this process

Let's add a last state to this process


22. We'll name it "Complete", indicating that this is the final state in this Process and we can use this state to move the lead to the next Process.

We'll name it "Complete", indicating that this is the final state in this Process and we can use this state to move the lead to the next Process.


23. We will set the "Final" flag, indicating that this is a final state for this Process

We will set the "Final" flag, indicating that this is a final state for this Process


24. We will set the "Update Allowed" flag on this state so that we can update to this state from the Lead.

We will set the "Update Allowed" flag on this state so that we can update to this state from the Lead.


25. Click the green "Save" button

Click the green "Save" button


26. Let's add an action button to this Process. Click on "Add Action".

This will add a button to the lead that can be used to trigger actions such as sending a WhatsApp Template message to the customer, calling a webhook of an external platform, etc.

Let's add an action button to this Process. Click on "Add Action".


27. Give the Action button a name

Give the Action button a name


28. Select the Action Type, in this case we just want to update the Lead State

Select the Action Type, in this case we just want to update the Lead State


29. Click on "Save"

Click on "Save"


30. Click on the "Back" button to go back to the Workflow

Click on the "Back" button to go back to the Workflow


31. From here we can add another Process. Click on "Add Process".

From here we can add another Process. Click on "Add Process".


32. Provide a name for the Process

Provide a name for the Process


33. Assign a value for the order of this Process in the Workflow

Assign a value for the order of this Process in the Workflow


34. Provide a description for this Process

Provide a description for this Process


35. Click on "Save" to save the Process

Click on "Save" to save the Process


36. Next we can add States to the Process. Click on "Add State".

Next we can add States to the Process. Click on "Add State".


37. We will create a "New" state that will be the initial state when a lead enters this process

We will create a "New" state that will be the initial state when a lead enters this process


38. We will check the "Initial" flag on this State, indicating that it is an initial state

We will check the "Initial" flag on this State, indicating that it is an initial state


39. Click the green "Save" button

Click the green "Save" button


40. Let's add another state. Click on "Add State".

Let's add another state. Click on "Add State".


41. This is an "In Progress" state, indicating that the lead is staying in this state for the time being.

This is an "In Progress" state, indicating that the lead is staying in this state for the time being.


42. We will set the "Update Allowed" flag on this state so that we can update to this state from the Lead.

We will set the "Update Allowed" flag on this state so that we can update to this state from the Lead.


43. Click the green "Save" button

Click the green "Save" button


44. Type "Complete"

Type "Complete"


45. Let's add a last state to this process

Let's add a last state to this process


46. We'll name it "Complete", indicating that this is the final state in this Process and we can use this state to move the lead to the next Process. We will also set the "Final" flag.

We'll name it "Complete", indicating that this is the final state in this Process and we can use this state to move the lead to the next Process. We will also set the "Final" flag.


47. Click the green "Save" button

Click the green "Save" button


48. Let's add an action button to this Process. Click on "Add Action".

Let's add an action button to this Process. Click on "Add Action".


49. We will call the Action button "Create in Jira" and will call a webhook to create a new project in Jira.

We will call the Action button "Create in Jira" and will call a webhook to create a new project in Jira.


50. Select "LeadWebHook" from Action Type

Select "LeadWebHook" from Action Type


51. Select Jira from the "Template" dropdown

Note: The webhook template is configured in the Admin -> Integrations -> Lead WebHooks menu. Here the endpoint, authentication and JSON payload can be configured.

Select Jira from the "Template" dropdown


52. Select the Workflow that the lead must be moved to upon calling the webhook. In this case we select our "Software Development" Workflow

Select the Workflow that the lead must be moved to upon calling the webhook. In this case we select our "Software Development" Workflow


53. Select the Process that the lead must be moved to upon calling the webhook. In this case we select our "Technical Spec" Process

Select the Process that the lead must be moved to upon calling the webhook. In this case we select our "Technical Spec" Process


54. Select the State that the lead must be changed to upon calling the webhook. In this case we select our "Complete" State

Select the State that the lead must be changed to upon calling the webhook. In this case we select our "Complete" State


55. We can also add a confirmation pop-up dialog before completing the action. Click on "Display Confirmation Dialog before execution?".

We can also add a confirmation pop-up dialog before completing the action. Click on "Display Confirmation Dialog before execution?".


56. Type the confirmation text you want to display

Type the confirmation text you want to display


57. Click on "Save"

Click on "Save"


58. Click on the "Back" button to go back to the Workflow

Click on the "Back" button to go back to the Workflow


59. We can continue adding Processes according to our Workflow

We can continue adding Processes according to our Workflow


For any questions or additional support, please mail our team at support@lamin.in

When logging a ticket with the Laminin support team, please provide as much information as possible. This can include references to specific leads or recordings as well as descriptions and screenshots of your own troubleshooting.

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